SEO is perhaps the most challenging and rewarding marketing discipline. Combining data, analytics, content marketing, and proficiency with HTML and technical site optimization, SEO unlocks the potential of your marketing efforts. This SEO course covers all these key skills and how they coordinate to become an effective marketing strategy.

Search Engine Optimization Seo Certification Training Key Features

100% Money Back Guarantee
No questions asked refund*

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  • 8X higher live interaction with live online classes by industry experts
  • 20+ real-life industry-based projects
  • Learn Google’s popular tools like Keywords Trends and Search Console
  • Gain detailed insights on advanced web analytics
  • Get 360 degrees understanding of planning and marketing a website
  • 100% money back guarantee

Skills Covered

  • Search engine optimization
  • Content marketing
  • Web analytics
  • Keyword management and research
  • Website management and optimization
  • URL management
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Benefits

SEO is the most in-demand digital marketing skill according to Smart Insights and cmo.com. There are 30,000 SEO-related jobs worldwide (source: Indeed.com), including:

Designation
Annual Salary
Hiring Companies
Annual Salary
2.9L
5.1L
10L
Min
Average
Max
Hiring Companies
Annual Salary
1.2L
2.3L
4.8L
Min
Average
Max
Hiring Companies
Annual Salary
1L
1.9L
3.7L
Min
Average
Max
Hiring Companies
GO AT YOUR OWN PACE

Training Options

Explore all of our training options and pick your suitable ones to enroll and start learning with us! We ensure that you will never regret it!

SELF-PACED LEARNING
  • Lifetime access to high-quality self-paced elearning content curated by industry experts
  • 25 hands-on projects to perfect the skills learnt
  • 3 simulation test papers for self-assessment
  • 24x7 learner assistance and suppor
ONLINE BOOTCAMP
  • Everything in Self-Paced Learning, plus
  • 90 days of flexible access to online classes
  • Live, online classroom training by top instructors and practitioners
  • Classes starting from:-

15th Jan: Weekend Class

CORPORATE TRAINING
Customized to your team's needs
  • Customized learning delivery model (self-paced and/or instructor-led)
  • Flexible pricing options
  • Enterprise-grade learning management system (LMS)
  • Enterprise dashboards for individuals and teams
  • 24x7 learner assistance and support

Eligibility

SEO training is beneficial for anyone who wants to become proficient in SEO best practices, particularly: Marketing Managers, Digital Marketing Professionals, Content Writers, Marketing and Sales Professionals, Management, Engineering, Business, and Communications graduates, Entrepreneurs and business owners.

Pre-requisites

There are no prerequisites for taking this Advanced Search Engine Optimization (SEO) Training course. Anyone with an interest in the Search Engine Optimization field may take this course.

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Course Content

Course Introduction
04:54 Preview
Lesson 1 SEO Introduction
22:59
Lesson 2 How Search Engines Work
27:20
Lesson 3 Types of SEO
27:26
Lesson 4 Keyword Research and Competitive Intelligence
25:38
Lesson 5 On-Page Optimization
23:49
Lesson 6 Off-Page Optimization
13:36
Lesson 7 Duplicate Content
08:01
Lesson 8 Design and Architecture
06:48
Lesson 9 Local SEO
12:11
Lesson 10 Algorithm Updates and SEO Changes
10:10
Lesson 11 Integrating SEO with Other Disciplines
07:20
Lesson 12 SEO Tools
07:25
Lesson 13 How to Build a Successful Career in SEO
04:36
Section 1 : Introduction to SEO
47:14
Section 2 : How Search Engines Work
39:21
Section 3 : Keyword Research
01:33:35
Section 4 : On-Page Optimization
01:10:03
Section 5 : Website Management and Optimzation
01:35:02
Section 6 : Off-Page SEO
01:28:29
Section 7 : Planning A New Website
45:27
Section 8 : Market Your Optimized Website
01:20:41
Section 9 : Analytics and Measurement
48:34
Section 10 : What's Next-Learning Path
06:36
Section 1 : Introduction to Content Marketing
44:42
Section 2 : Developing a Vision of Content Marketing Success
33:23
Section 3 : Developing a Business Case for Content Marketing
51:10
Section 4 : Creating a Successful Content Marketing Strategy
50:13
Section 5 : Creating a Remarkable Editorial Mission Statement
37:05
Section 6 : Targeting Customer Intent Instead of Demographics
34:28
Section 7 : Targeting Key Influencers
36:57
Section 8 : Producing Help, Hub, and Hero Content Consistently
27:45
Section 9 : Producing Engaging Content More Frequently
24:41
Section 10 : Using Effective B2C and B2B Content Marketing Tactics
01:19:16
Section 11 : Building Successful B2C and B2B Social Media Platforms
01:09:44
Section 12 : Helping Customers find the Information They Seek
54:47
Section 13 : Helping Key Influencers Impact the Buyer’s Decision-Making Process
37:28
Section 14 : Measuring Content Effectiveness
48:22
Section 15 : Measuring Return on Marketing Investment
38:40
Section 16 : Improving by Experimenting With New Initiatives
27:21
Section 17 : Improving Effectiveness by Becoming More Sophisticated or Mature
41:05
Section 18 : Content Marketing in the Foreseeable Future
48:54
Section 1 : Introduction to Digital Analytics
16:54
Section 2 : Building Blocks
25:54
Section 3 : Fundamentals of Digital Analytics
45:14
Section 4 : Business Perspective
44:52
Section 5 : Methodology - Lean Six Sigma
25:33
Section 6 : Data Analysis Fundamentals
16:22
Section 7 : Analysis Perspective Providing Insights
35:22
Section 8 : Enabling Capabilities
52:06
Section 9 : Managing Analytics
41:02
Section 10 : Audience
15:48
Section 11 : Acquisition
44:55
Section 12 : Behavior
28:43
Section 13 : Conversions and Onboarding
50:40
Section 14 : Retention and Expansion
25:15
Section 15 : Advocacy
15:15
Section 16 : Privacy and Ethics
17:23
Section 17 : Wrapping Up
08:23
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Search Engine Optimization Seo Certification Training Exam & Certification

There are no prerequisites for this SEO course. Participants will need a basic working knowledge of HTML, Internet usage, and Microsoft Office for a successful learning experience.
 

To obtain your SEO Certification:

Complete 85% of the OSL course
Attend all the sessions within one live virtual batch
Complete five projects: Three from Advanced SEO and one each from Advanced Content Marketing and Advanced Web Analytics
Complete one simulation test with a minimum score of 75%

Upon completion of the following program requirements, you will be eligible to receive the advanced SEO certificate: 
Course    Required for Certificate    Simulation Exam    Project
SEO Foundations    Yes          
Advanced SEO    Yes    Score>75%    Required
Advanced Content Marketing    Yes         Required
Advanced Web Analytics    Yes         Required

Yes, we provide 1 practice test as part of our SEO course to help you prepare for the actual certification exam. You can try this free SEO Online MCQ Practice Test to understand the type of tests that are part of the course curriculum.

Bootcamp

Why Online Bootcamp

Develop skills for real career growth

Cutting-edge curriculum designed in guidance with industry and academia to develop job-ready skills

Develop skills for real career growth

Cutting-edge curriculum designed in guidance with industry and academia to develop job-ready skills

Develop skills for real career growth

Cutting-edge curriculum designed in guidance with industry and academia to develop job-ready skills

Develop skills for real career growth

Cutting-edge curriculum designed in guidance with industry and academia to develop job-ready skills

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