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12Dec 2022

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SEO Certification Course Overview

SEO is perhaps the most challenging and rewarding marketing discipline. Combining data, analytics, content marketing, and proficiency with HTML and technical site optimization, SEO unlocks the potential of your marketing efforts. This SEO course covers all these key skills and how they coordinate to become an effective marketing strategy.

Search Engine Optimization Seo Certification Training Key Features

100% Money Back Guarantee
No questions asked refund*
At Fiesttech, we value the trust of our patrons immensely. But, if you feel that this Search Engine Optimization Seo Certification Training does not meet your expectations, we offer a 7-day money-back guarantee. Just send us a refund request via email within 7 days of purchase and we will refund 100% of your payment, no questions asked!
  • 8X higher live interaction with live online classes by industry experts
  • 20+ real-life industry-based projects
  • Learn Google’s popular tools like Keywords Trends and Search Console
  • Gain detailed insights on advanced web analytics
  • Get 360 degrees understanding of planning and marketing a website
  • 100% money back guarantee

Skills Covered

  • Search engine optimization
  • Content marketing
  • Web analytics
  • Keyword management and research
  • Website management and optimization
  • URL management
+ Read More

Benefits

SEO is the most in-demand digital marketing skill according to Smart Insights and cmo.com. There are 30,000 SEO-related jobs worldwide (source: Indeed.com)

Designation
Annual Salary
Hiring Companies
Annual Salary
₹2.5L
₹5.6
₹10L
Min
Average
Max
Hiring Companies
Annual Salary
₹2.9L
₹5.1
₹10L
Min
Average
Max
Hiring Companies
Annual Salary
₹2.5L
₹5.1
₹10L
Min
Average
Max
Hiring Companies

REACH OUT TO US FOR MORE INFORMATION


+91 844 844 0724

info@fiesttech.com
GO AT YOUR OWN PACE

Training Options

Explore all of our training options and pick your suitable ones to enroll and start learning with us! We ensure that you will never regret it!

SELF-PACED LEARNING
  • Lifetime access to high-quality self-paced elearning content curated by industry experts
  • 29 hands-on projects to perfect the skills learnt
  • Simulation test papers for self-assessment
  • 24x7 learner assistance and support
ONLINE BOOTCAMP
.250
  • Everything in Self-Paced Learning, plus
  • 90 days of flexible access to online classes
  • Live, online classroom training by top instructors and practitioners
  • Classes Starting From :-

    28th Nov: Weekday Class

    19th Nov: Weekend Class

CORPORATE TRAINING
  • Blended learning delivery model (self-paced eLearning and/or instructor-led options)
  • Flexible pricing options
  • Enterprise grade Learning Management System (LMS)
  • Enterprise dashboards for individuals and teams
  • 24x7 learner assistance and support

Course Curriculum

Eligibility

SEO training is beneficial for anyone who wants to become proficient in SEO best practices, particularly: Marketing Managers, Digital Marketing Professionals, Content Writers, Marketing and Sales Professionals, Management, Engineering, Business, and Communications graduates, Entrepreneurs and business owners.

Pre-requisites

There are no prerequisites for taking this Advanced Search Engine Optimization (SEO) Training course. Anyone with an interest in the Search Engine Optimization field may take this course.

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Course Content

Live Course

Self Paced

Course Introduction
4:57
SEO Introduction
24:00
Importance of SEO
2:00
What Is SEO?
00:27
Search Ecosystem Components
02:49
Search Ecosystem Components: Incentives
01:57
What Drives Search Ecosystem?
2:12
SEO and Social Media
1:57
SEO: Pros and Cons
2:57
Avoid Outdated Techniques
1:30
SEO Career in Organizations
4:57
Enterprise SEO
4:57
Small-Medium Business
00:27
SEOs in Agencies
01:54
Individual SEO
1:45
Opportunities and Skill
1:57
Key Takeaways
2:00
Knowledge Check
.
How Search Engines Work
.00:31
Major Search Engines
02:49
Minor Search Engines: Search
00:59
International Search Engines: Yandex
02:49
International Search Engines: Baidu
05:00
International Search Engines: Naver
01:57
International Search Engines: Qwant
01:02
Search Engine Mechanism
04:57
Search Engine Crawling
3:57
Search Engine Crawling: Robots.txt
02:00
Sitemaps
02:49
Storing
4.57
Processing and Indexing
02:25
Ranking
02:49
Key Takeaways
01:01
Knowledge Check
.
Types of SEO
02:13
SEO Hats
04.07
White Hat SEO
03:49
Black Hat SEO
02:49
Gray Hat SEO
01:49
SEO Mistakes
2:00
SEO Best Practices: No Hidden Content
02:49
SEO Best Practices: Optimized Snippet
02:27
SEO Best Practices: Prominent Heading
3:00
SEO Best Practices: Organized Hierarchy
03:57
SEO Best Practices: Practical Links
03:49
What is SEO Spam?
4:00
Falsifying Content
02:49
Falsifying Links
01:27
Falsifying Website Content
02:47
SEO Spam
2:12
The Periodic Table of SEO Success Factor
00:18
Key Takeaways
00:56
Knowledge Check
.
Importance of Keyword Research
02:49
User Intent
02:27
Not Provided
02:49
Demo: Keyword Research Tool (Wordtracker)
2:00
Types of Queries
02:49
Short Tail Query: Pros and Cons
02:49
Long Tail Query: Advantages
01:57
Competitive Analysis Overview
03:49
Factors in Competitive Analysis
02:34
B2B vs. B2C
01:49
Key Takeaways
00:35
Knowledge Check
.
On-Page Optimization
01:49
Defining On-Page Optimization
02:21
On-Page Factors
00:49
Title Tags
02:00
Meta Description
02:42
URLs and URL Structure
01:49
Image Alt Text
02:40
Internal Links
01:44
Keyword Usage
01:49
Keyword Stuffing
01:09
Hidden Text
02:27
Repetitive Anchor Text
02:32
Cloaking
01:09
SEO Factors
02:49
Top Ranking Factors
03:25
Key Takeaways
00:54
Knowledge Check
.
What Is Off-Page Optimization
00:49
Signals of Popularity
02:49
Why Links?
01:49
Create Link-Worthy Content
02:12
Off-Site Engagement
01:57
Types of Links
01:49
Rel = “nofollow” and Social Media
01:27
Link Building Don’ts
02:23
Key Takeaways
00:43
Knowledge Check
00:49
Duplicate Content
00:50
What Is Duplicate Content?
02:45
Common Instances
02:00
Fixing Duplicate Content
02:03
Key Takeaways
00:36
Design and Architecture
0:57
Importance of Design
03:49
Design: Best Practices
01:49
Designing for Search Engines
02:11
Local SEO
00:59
Local Searches
01:49
NAP
01:49
Directories
03:25
Top Local Search Signals
02:12
Top Local Search Signals
01:09
Algorithm Updates and SEO Changes
02:49
Biggest SEO Misconception
01:40
What to Measure?
01:18
Constant Changes
02:49
Google Panda Update
01:43
Google Penguin Update
01:49
Google Humming Bird Update
02:09
RankBrain
02:50
SEO Is Still Powerful
02:00
Integrating SEO with Other Disciplines
00:49
Integrating Marketing Channels
02:49
User Experience Across Channels
02:49
SEO and Content Marketing
02:21
SEO and Analytics
02:49
SEO and Mobile
02:43
SEO Tools
02:49
What Are SEO Tools?
01:57
SEO Tool Categories
01:57
DEMO: Raven SEO
02:49
How to Build a Successful Career in SEO
02:49
Top Dos and Don’ts
01:49
Career Paths
01:09
Certifications
00:49

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Search Engine Optimization Seo Certification Training Exam & Certification

There are no prerequisites for this SEO course. Participants will need a basic working knowledge of HTML, Internet usage, and Microsoft Office for a successful learning experience.
 

To obtain your SEO Certification:

  • Complete 85% of the OSL course
  • Attend all the sessions within one live virtual batch
  • Complete five projects: Three from Advanced SEO and one each from Advanced Content Marketing and Advanced Web Analytics
  • Complete one simulation test with a minimum score of 75%

Upon completion of the following program requirements, you will be eligible to receive the advanced SEO certificate: 

Course Required for Certificate Simulation Exam Project
SEO Foundations Yes    
Advanced SEO Yes Score>75% Required
Advanced Content Marketing Yes   Required
Advanced Web Analytics Yes   Required

Yes, we provide 1 practice test as part of our SEO course to help you prepare for the actual certification exam. 

FAQS

Search Engine Optimization Seo Certification Training Course FAQs

Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. It is the activity of ensuring a website can be found by search engines and ranked highly when certain words and phrases (keywords) are entered in a search.

SEO jobs can vary from organization to organization in terms of salary, titles and roles, and responsibilities. The average salary in the U.S. ranges from $52,000 to $70,000 and can even exceed $150,000 depending on the company, size and location (Indeed.com). According to PayScale, the salary range in India varies from Rs.98K - Rs.400K.

Yes. FIESTTECH strives to provide the latest, best-quality content that’s up to date with current industry standards and the latest iterations of search engine algorithms. Our experienced and certified trainers are subject matter experts who constantly research the latest trends and infuse them into our training programs, which is particularly necessary for the ever-changing field of search engine optimization. Every change happening in the market is considered and our training content is regularly updated to reflect current market trends.
 

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